Publisher Resources
Practical reading on advertising demand, monetization setups and choosing partners — for publishers who want to earn more from the traffic they already have.
What to look for when adding server-to-server demand partners, and how to evaluate fit.
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A practical walkthrough of adding a new bidder to your Prebid.js wrapper.
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The levers that actually move advertising revenue for publishers with existing traffic.
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How to get more out of Google Ad Manager, from demand mix to setup hygiene.
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The trade-offs between direct-sold campaigns and programmatic demand — and why most publishers need both.
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A checklist for evaluating monetization partners before you integrate.
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